Title Tags Really do Work.

Author’s Note: Title tags are the simplest and easiest thing to change, and can literally be the most effective tool for getting your phone number into the hands of your potential clients.

Title Tags
Most people (realtors included) mistake web site pages for newspapers. Simple 2 dimensional documents that have text and pictures on a single [...]

Tools: Web Developer 1.1.5

I often get asked what kind of tools we use in web development.  Our usual response covers the full range of common development tools: Dreamweaver, Illustrator, Photoshop, Flash, TextPad, and the classic notepad application found on every windows-based computer since 1992.
Over the last few years, we’ve begun to rely on tools that are not true [...]

What the frak is Google® Analytics?

Official Description: Google Analytics (GA) shows you how people found your site, how they explored it, and how you can enhance their visitor experience. Improve your website return on investment, increase conversions, and make more money on the web.
Google has a great support section, and they answer many more detailed questions here.
What does it Cost: Google Analytics is [...]

My First Rant

Why start yet another blog?  It’s simple really.  I’m spending too much time every day, teaching realtors the same things over and over.  It’s frustrating that so many realtors are blundering around with the one tool that’s growing every year – online real estate searches.  It’s not that realtors are incapable of marketing themselves effectively [...]